Which ad works where,
and which one is tiring out.

• Keep the creatives that lead in your main countries and accounts, and give them more budget.
• Localise when a country prefers a different creative: duplicate the winner with that country's angle.
• Refresh an ad the day fatigue shows, not a month later: one click opens it in the Ad builder with its campaign selected.
• Feed sales: the creative that engaged an account tells the AE which message landed.

LinkedIn reports results per ad and per country, and per company at campaign level, so “best ad per account” is the ad of the campaign with the best click rate at that company, and the page says so. ChatGPT Ads report no countries or companies: for ChatGPT, IntentBid ranks ads by the site visits and identified companies each one brought.