Gap queue
Questions where AI names competitors, ranked by how often and where they appear.
AI ABM campaigns
Where AI leaves you out,
your ad puts you back in.
Every week IntentBid lists the questions where AI assistants recommend your competitors instead of you. Approve a gap and it becomes an always-on campaign in ChatGPT Ads and Google Ads, so your target accounts see your name at the moment they shortlist.
14 days free · From $79 a month · Cancel anytime · No media markup
AI assistant · example
Which month-end close software should a 300-person finance team shortlist?
For a team that size on NetSuite, three tools come up most:
- FloQast, popular with mid-market controllers
- Ledgerline, fastest setup, closes in 5 days
- BlackLine, built for large enterprises
SponsoredLedgerline · Close in 5 days, with NetSuiteMonth-end close software for mid-size finance teams.Learn more
Company identified
N
Northwind FinancePricing · 6 pages · from the ad
Hot · 86AI answers naming you
35% +12 pts
Cost per identified company
€14
ChatGPT Ads · last 30 daysOne click to a campaign
Approve a gap and it is added to your always-on campaign with context hints.
Paid now, organic next
The ad covers the gap today; the GEO fix works on the answer itself.
Measured by account
See which target accounts came from each gap campaign.
Campaign analytics built for ABM
Every campaign shows the ad-platform numbers and the accounts behind them, against the previous period:
| Platform numbers | ABM numbers |
|---|---|
| Spend, impressions, clicks | Companies reached after an ad click |
| Click rate, cost per click, cost per 1,000 views | Target accounts reached, from your ABM list |
| Conversions | Hot and decision-stage accounts from ads |
| Daily trend and weekly growth | Cost per company and cost per hot account |
Below that: spend and companies per day against the previous period, the funnel from impression to decision stage, share of spend, companies per campaign, the logo wall of accounts each campaign reached, account engagement after the ad (score, stage, visits, target tier), the industries, sizes and countries you reach, and insights such as the best and the most expensive campaign per company. Click any campaign for its own report. Claude writes the commentary.
Claude builds the campaign from your words
Describe the campaign in a sentence, in any language: who it is for, which competitor, the budget and the countries. Claude writes the buyer questions, the ChatGPT ad, up to 15 Google headlines and 4 descriptions within the platform limits, and fills every field. It suggests more headlines to test with one click. The campaign is created paused in your own ad account and nothing spends until you approve it.
Why gaps are the best ABM targeting in AI
ChatGPT Ads can't target a company or a job title; they target the conversation. For ABM that is an advantage when you pick the right conversations: the questions your target accounts ask when they compare vendors. A gap question is one where AI already gives a shortlist and you are not on it. That is the most expensive moment to be missing.
How the gap loop works
- Track. Your buyer questions are checked in five AI engines.
- Spot. Questions where competitors are named and you are not go into the gap queue.
- Approve. You approve or dismiss each gap. Approved gaps become ad groups.
- Advertise. The campaign runs in your ChatGPT Ads, Google Ads and Microsoft Ads accounts.
- Fix. Each gap also gets a page recommendation so the answer can change over time.
- Measure. Companies from gap campaigns are reported by account and stage.
Included in every plan
The gap queue is part of IntentBid at $79 a month, with daily AI tracking in five engines. Each buyer question tracked daily uses 17 credits a month. You can also add your own buyer questions to campaigns, which uses no credits.
Pricing
Two plans, every feature. Start free for 14 days, no card.
Your own ad accounts, no media markup. Ads and reports never use credits. Standard includes $25 of credits a month.
Straight answers.
How often is the gap queue updated?
Weekly, with daily checks behind it. You approve or dismiss each gap.
Will the ad change the AI answer?
No. Ads appear under the answer. The GEO recommendations are what can change the answer over time.
Can I limit gaps to my target accounts?
Gaps are question-based. Pick the questions your target accounts ask; the account report then shows which of them came.
Related
See who AI recommends instead of you.
Start free, connect an ad account in two minutes, and see your first companies today.