Website script & company identification

Install the website script

Copy your IntentBid script and add it to every page, directly or through Google Tag Manager, WordPress or Webflow.

By the IntentBid team · Updated 21 October 2026 · 1 min read

<scriptsrc="ib.js"></script>

The IntentBid script is one line of code that is unique to your account. It reads which page was viewed and where the visit came from, and sends that to IntentBid so we can identify the company behind it.

Where to find it

Open Get started → Website script (or Connections → Website script) and click Copy. It looks like this, with your own key:

<script src="https://intentbid.co/ib.js?k=YOUR_SITE_KEY" async></script>

Where to put it

Paste it just before the closing </head> tag on every page of your site, including pricing, demo and thank-you pages. async means it never slows down how your page loads.

Install options

Your siteHow
Any HTML sitePaste into the shared header template
Google Tag ManagerCustom HTML tag on All Pages. See Install with Google Tag Manager
WordPressTheme header or a header-scripts plugin. See WordPress and Webflow
WebflowProject settings → Custom code → Head code
Single-page appAdd once in the HTML shell; route changes are picked up automatically

If your legal advice is to load the script only after consent, add data-consent="required" to the tag and call window.intentbidConsent() from your cookie banner when the visitor accepts. Visitors with Global Privacy Control switched on in their browser are never tracked.

Check it works

Visit your site in a normal browser window, then reload Get started: the step turns to Installed. See Check the script is installed.

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